Health, NGO & Social Impact

Getting the right people to understand — and act on — what you do

We work with health organisations, NGOs, and academic institutions to turn complex ideas into clear, compelling communications — so your work reaches the audiences, funders, and partners that matter.

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The problem we solve

The gap between what you know and what the world does with it

Health organisations, research institutions, and NGOs often produce genuinely important work — and struggle to make it land outside their own field. Funders want to see impact. Policy audiences need plain language. Communities need to trust you.

We work from those audiences backwards — so your work actually lands.

Selected work

Health, global impact
and social change

Brand Identity & Web — Global Health

Brain Health Collective

Brand naming, identity system, illustration, and full website build for a global mental health consultancy working with WHO, UNICEF, and the World Economic Forum.

Brand Identity & Web — Global Health

Chronicle Health

Brand identity and digital presence for a storytelling platform at the intersection of global health and international development.

Brand Identity — Social Impact

Ethics in Entrepreneurship

Full brand system for the ethics organisation co-founded by Theranos whistleblowers Erika Cheung and Tyler Shultz — rooted in the navigational stick charts of the Marshall Islands.

Web & Print — Health

TalkGenomics

Website revamp and full print suite for a genetic screening company — public brochure in three languages, leaflet, doctor's guide, and business cards.

Information Design — Social Impact

Shared Value Initiative HK

Information design, brand graphics, and a full event campaign for a corporate social impact organisation — including the Creative Collision forum and CEO Breakfast.

Infographic — NGO

Feeding Hong Kong

Infographic design for a food rescue NGO — translating complex food waste data into a clear, visually compelling piece for public audiences and campaign communications.

What we do

A focused set of services for mission-driven organisations

Websites & Digital Toolkits

Clean, accessible, mobile-responsive websites that make complex content easy to navigate — structured around your audiences, built to last, hosted and maintained by us.

Information Design

Visual summaries that distil complex information into something scannable and shareable. Designed for both print and web.

Brand Identity & Communication

Visual identity systems for organisations that need to build trust and recognition across diverse stakeholders — from institutional funders to the communities they serve.

Discovery & Strategy

Before production begins, we help you define your audiences, structure your content and scope your project properly. The work that protects your budget and prevents rework.

Content Editing & Adaptation

Turning technical or specialist copy into clear, plain language that works for each audience — without losing accuracy or credibility.

Video

Short-form productions and explainer videos that bring complex ideas to life — for campaigns, events, and digital communications.

How we work

Audience first. Always.

Led by Kacey Barratt — a creative director with over a decade of experience across Hong Kong, Europe, and internationally.

Discovery

We start by understanding your organisation, your audiences and your goals. What do people need to know, what do you need them to do, and what's getting in the way of that right now.

Structure

Before anything is designed, we map how information flows. What gets prioritised, how different audiences find what they need, and what each moment of contact is trying to achieve.

Design & Build

Considered, purposeful design that respects the weight of your subject matter while making it genuinely accessible. We handle everything from visual direction through to build and launch.

Ongoing partnership

We don't disappear after launch. We host and maintain what we build, and we're available as your work evolves. Most of our clients come back — because the relationship holds up as much as the work does.

What clients say

"I would 100% recommend Kacey to anyone looking for a talented illustrator and thought partner. Not only does she have a great eye for visual design, she also was a great thought partner to help us think critically about the components that made up our illustration so we could better tell our story."

Dalia K. — Stripe

"We hired the Kreative Lab to develop a complete branding strategy for a new company. The Lab created an amazing logo and company colour scheme which we use on virtually all of our documents and digital media. We'd definitely recommend the Kreative Lab!"

Travis Feuerbacher — Ex-Apple

"Really great experience here, highly recommend! Kacey was very understanding and patient, and gave very high-quality execution. Will definitely go back with further work with The Kreative Lab!"

Peter Varnum — Brain Health Collective

"Very talented graphic designer. Would highly recommend — great attention to detail and creative content."

William Harvey — Bullish

Let's work together

Let's get your work to the people who need it

Tell us about your project. No obligation — just a conversation.

Thank you — we'll be in touch.

We typically respond within 1–2 business days.